Why Aida Swings?

We asked Rıfat: Do machines alone empower a manufacturing facility?

The true power of manufacturing lies not in machines, but in people! Machines produce, but it is human expertise that builds quality, trust, and sustainability. With 30 years of experience, we strive for excellence at every stage.

In our factory, we don’t just manufacture products; we create reliability and continuity. For us, manufacturing is not merely processing materials—it’s about building trust, raising standards, and adding value to the future.

Rıfat PEHLİVAN 

Co-founder & Factory Manager 

We asked Müzeyyen: How to Ensure a Sustainable Supply Process for Dealers?

A strong dealership network thrives on seamless supply and precise planning. By optimizing the process from production to delivery, we ensure that our dealers always have stocked inventory. Delivering the right product at the right time, with maximum speed, is a key part of our quality standards!

Müzeyyen PEHLİVAN 

Co-founder & Planning Manager 

We asked Serkan: Should B2B customers go for the cheaper option, or should they focus on long-term profitability?

For B2B customers, choosing the lowest price may seem advantageous in the short term, but it can increase overall costs in the long run. Inferior materials, frequent maintenance needs, and early replacements can quickly erase initial savings. Profitability isn’t just about price; quality, warranty, supply reliability, and after-sales support make a significant difference. The right investment isn’t just the cheapest option—it’s the one that delivers the greatest value in the long run.

Serkan Erol 

International Sales and Marketing Executive

We asked Melisa: What are the key criteria for being a reliable supplier in the international market? 

Reliability isn’t just about making promises—it’s about keeping them. For international customers, this means on-time delivery, consistent quality, and being transparent. Communication has high importance here! Maintaining standards in production, being solution-oriented in times of crisis, and providing the same level of service to all partners are the foundations of long-term business relationships. Once trust is lost, neither price nor promises can bring it back. That’s why reliability shouldn’t be just a trait—it should be the heart of business.

Melisa SAHAN

International Sales and Marketing Executive

We asked Volkan: What is your biggest advantage in the shipping process?

We digitally record all production processes, allowing us to track which customer received which product from which series and batch number. This enables us to provide uninterrupted spare parts and service support. Our customers know that we stand behind our products even years later. In the long run, this translates into trust and strong partnerships.

Volkan UTKAN  

Warehouse & Shipping Manager  

We asked Fatma:  How does a successful company shape its financial strategy?

Success comes through smart investments, financial discipline, and agile strategies. Every decision is meticulously planned to take a solid step toward the future. We continuously review and optimize our financial strategies to earn the trust of our investors and stakeholders, laying the foundation for sustainable growth.

Fatma KENARLI  

Finance & Administrative Affairs Manager